What to eat at Native Foods?

Spark of creation

I was translating a general manager and a customer's conversation into a smooth and quick questionnaire. I recently watched a GM assist a customer in deciding what to order at Native Foods. His first question was, "do you wanna eat a little or a lot?" I was so shocked. It's a simple question but effectively splits an extensive menu into two clear categories. After recording his following few questions, noting the customer's satisfaction, and docking the speed of the conversation, I had what Jimmy Neutron would call a brain blast. I went home and started working on this design the next day.

This questionnaire doesn't seek to replace the interaction between employees and a customer. Instead, it serves as a bridge between the two, decreasing the overall transaction time and offering the customer a bit of agency over the menu.

The color palette and images are pulled from the current Native Foods app, with Unicode emojis.

Shout out to that General manager; it's not every day you see passionate people who care not only about their job but reserve a little empathy for folks they come in contact with. Their spark led to this project.